Questions & answers
Everything you might be wondering
Still unsure? We're happy to help.
What is OttoSM?
OttoSM is an AI-powered social media manager for small businesses. "Otto" is your AI teammate: it writes your posts, designs images, publishes to Facebook, Instagram and LinkedIn, runs paid ad campaigns, and reports what's working — all from one simple app.
Do I need any marketing or tech experience?
None at all. You talk to Otto in plain language — "post about our weekend sale" or "get me more leads" — and it handles the rest. If you can send a text message, you can use OttoSM.
Which platforms does Otto work with?
Today Otto posts and advertises on Facebook, Instagram and LinkedIn, with more platforms on the way. You connect your accounts securely in a couple of clicks.
Is it really automatic — or do I stay in control?
Both. Otto does the heavy lifting, but you approve before anything is published or any ad money is spent. Prefer full autopilot? You can let Otto post on a schedule automatically.
Can Otto run my paid ads?
Yes. Describe your goal and budget and Otto builds, launches and optimises Meta ad campaigns for you — no Ads Manager needed. It always creates a draft first for your approval. Your ad budget is separate and billed by the platform.
How much does it cost? Is there a free plan?
There's a free plan forever, so you can start at no cost. Paid plans begin at ₹499/month (about $6) and scale up as you grow. See the Packages page for full details.
Why do I see prices in ₹ or \$?
We show local pricing automatically — Indian Rupees for visitors in India and US Dollars elsewhere. You can switch currency anytime on the Packages page.
Is my data and are my accounts safe?
Yes. We use bank-grade encryption and official, secure platform logins. You own your content, and you can export or delete it whenever you want.
Can I cancel anytime?
Absolutely. Plans are month-to-month with no contracts or lock-in. Upgrade, downgrade or cancel from your account in a click.
How is Otto different from scheduling tools?
Scheduling tools still make you do the thinking and writing. Otto is a teammate: it decides what to post, creates it, publishes it, runs ads and reports back — the whole job, not just the calendar.